EyeSee Mannequin

EyeSee Mannequin

Craftsmanship, sustainability and innovation come together to revolutionize the fashion marketing with Almax.


Thanks to Eye See Mannequin by Almax, mannequins have become smart: this product do not only display clothes and encourage the consumer to enter the store, but it also makes it possible to “observe” who is attracted by store windows and reveal important details about customers: age range, gender, ethnicity, dwell time.


How does it work? Thanks to a complex biometrical facial analysis system, designed and manufactured in collaboration with a spin-off of Politecnico University in Milan, this special camera installed inside the mannequin's head analyses the facial features of people passing through the front and provides statistical and contextual information useful to the development of targeted marketing strategies.


All this in total respect of privacy, protected by a sophisticated mix of hardware and software technology which processes the data without the aid of a computer and without having to record and transmit sensitive information (images or biometric data), and so without leaving any trace of the face analysed. 

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EyeSee Mannequin

Craftsmanship, sustainability and innovation come together to revolutionize the fashion marketing with Almax.


Thanks to Eye See Mannequin by Almax, mannequins have become smart: this product do not only display clothes and encourage the consumer to enter the store, but it also makes it possible to “observe” who is attracted by store windows and reveal important details about customers: age range, gender, ethnicity, dwell time.


How does it work? Thanks to a complex biometrical facial analysis system, designed and manufactured in collaboration with a spin-off of Politecnico University in Milan, this special camera installed inside the mannequin's head analyses the facial features of people passing through the front and provides statistical and contextual information useful to the development of targeted marketing strategies.


All this in total respect of privacy, protected by a sophisticated mix of hardware and software technology which processes the data without the aid of a computer and without having to record and transmit sensitive information (images or biometric data), and so without leaving any trace of the face analysed. 

DOWNLOAD PDF

    • EyeSee Mannequin